Complete Information for the Food & Drink Show Da Nang 2026

The F&B industry in Central Vietnam is entering a period of unprecedented growth, and the Food & Drink Show Da Nang 2026. This is a chance for businesses to be present in the right place at the right time. Taking place from May 28-30, 2026, at the Da Nang International Exhibition Center, the event brings together more than 200 domestic and international F&B businesses across an area of ​​over 7,000 m², with an expected 10,000 trade visitors. This article compiles all the necessary information, from product categories and schedules to choosing a professional exhibition booth construction company to optimize display effectiveness.

What is the Food & Drink Show Da Nang 2026? Event Overview

Food & Drink Show Da Nang 2026 is a leading trade exhibition in Vietnam specializing in food, beverages, restaurant and hotel equipment, and packaging solutions, held in Da Nang city.

Basic information about the exhibition

Scale of the Food & Drink Show Da Nang 2026

The Food & Drink Show Da Nang 2026 is one of the largest specialized F&B exhibitions held in the Central region. The specific figures reflect the seriousness of the event:

• Exhibition area: over 7,000 m²
• Number of participating businesses: 200–250 domestic and international companies
• Expected number of business travelers: approximately 10,000

Product categories and industries at the Food & Drink Show Da Nang 2026

One of the most practical questions businesses ask themselves before deciding to attend is: “What can I find here?” The Da Nang Food & Drink Show 2026 covers four major industry sectors, enough to serve the needs of both suppliers and professional buyers.

Food industry group

This is the core exhibiting sector of the exhibition, bringing together businesses from various segments:

• Processed and pre-packaged foods are used.
• Clean and organic food, meeting the trend of healthy consumption.
• High-quality agricultural products from farming regions that meet export standards.
• Ingredients and seasonings for industrial kitchens.

Beverage industry group

Central Vietnam is a rapidly growing market for coffee and milk tea in the last three years, making the beverage sector at this exhibition particularly noteworthy.

• Soft drinks, fruit juices, and healthy beverages.
• Coffee and tea — including specialty lines and professional brewing ingredients.
• Imported beer, wine, and spirits for the high-end restaurant and hotel segment.

Restaurant and hotel equipment

The trend towards smart kitchens and automation is reshaping the way modern F&B chains operate. This sector brings together practical solutions:

• Industrial kitchen appliances and specialized refrigeration equipment.
• Ovens, large-scale food processing equipment
• Interior design and furnishings for the hotel dining room and lobby.
• Intelligent operations management solution integrating software and hardware.

Packaging, labeling, and franchising

These two segments are often overlooked but have very high practical value at the Da Nang Food & Drink Show 2026:

Regarding packaging and wrapping:

• Advanced packaging technology and automated label printing machines.
• Environmentally friendly packaging solutions following the ESG trend.
• Preservative and packaging materials meet international export standards.

Regarding franchising:

• F&B franchise businesses are seeking franchisees in the Central region.
• Opportunity to access a proven operating system and brand.

Reasons why businesses should attend the Food & Drink Show Da Nang 2026

The most important question with any investment decision is: “What will I get in return?” Below are three measurable factors to answer that question.

Accessing the rapidly growing Central Vietnam market.

Revenue from accommodation, food and beverage, and travel in Da Nang is estimated to reach VND 60,000 billion in 2025, reflecting the scale of a rapidly developing F&B market. The continuous growth in both international and domestic tourists is driving demand for new restaurant openings, hotel upgrades, and investments in beverage chains. This presents an unprecedentedly favorable environment for businesses to establish their brands in Central Vietnam.

Building brand awareness and expanding distribution channels.

The Food & Drink Show Da Nang 2026 focuses on the right target audience that businesses need to reach:

• Directly contact restaurant, hotel, and coffee shop chain owners who are looking to import goods.
• Stay up-to-date with the latest technology and product trends to adjust your business strategy.
• Strengthening brand position in the Central Vietnam market through a professional booth presence.
• Find new dealers and distribution partners in one meeting instead of scattered monthly marketing sessions.

Financial support from trade promotion programs.

This is important information that many businesses overlook: according to Resolution No. 29/2025/NQ-HĐND of Da Nang City, participating businesses may receive partial financial support through the local trade promotion program. For specific conditions and support levels, businesses should contact Asia Pacific Company – the organizing unit – or the Da Nang City Department of Industry and Trade directly for detailed guidance.

Comparing the Food & Drink Show Da Nang with other major F&B exhibitions in Vietnam

When event participation budgets are limited, the question arises: why choose this event over another? The comparison table below helps businesses make informed decisions.

The Food & Drink Show Da Nang 2026 has a clear competitive advantage for businesses looking to access the Central Vietnam market: more reasonable participation costs, a higher concentration of target audiences, and less regional competition compared to exhibitions in Ho Chi Minh City.

Instructions for registration and preparation for attendance

Once you’ve identified the right event, the next step is concrete action. Early registration often comes with advantages in booth location and discounted fees—a factor not to be overlooked when planning.

Register for an exhibition booth (for exhibitors)

The process for registering a booth at the Food & Drink Show Da Nang 2026 follows these steps:

• Contact Asia Media and Exhibition Co., Ltd. to receive the application form and price list for available space.
• Choose a location where the booth size and dimensions are appropriate for the budget and exhibition goals.
• Complete the registration form and confirm the deposit as requested by the organizers.
• Coordinate with an exhibition booth contractor and design team to prepare and construct the booth in compliance with exhibition regulations.

Registration for tours (for business travelers)

Trade visitors are given priority for pre-registration to secure access to the seminar sessions and B2B networking area. Priority groups include: F&B business owners, professional buyers, distributors, and restaurant/hotel chain managers. Access https://foodanddrinkshow.com.vn/ to register online.

Businesses that prepare well will return with more positive results. Below is a list of things to complete before arriving in Da Nang:

• Define specific goals: finding suppliers, finding partners, conducting market research, or all three?
• Register in advance for workshops relevant to your business field.
• Prepare a sufficient quantity of business cards and company brochures (at least 100 sets).
• Make a list of the organizations you wish to meet and contact them in advance to schedule appointments if possible.
• Book your hotel in Da Nang early – May is the peak summer travel season.
• Learn about the trade promotion funding support program under Resolution 29/2025.
• Find and work with a reputable Da Nang-based firm specializing in exhibition booth design and construction.

Gia Long – A company with over 20 years of experience in exhibition booth construction

A professionally designed exhibition booth not only captures attention but also plays a crucial role in enhancing the quality of business interactions at the event. With over 20 years of experience in booth construction for both domestic and international exhibitions, Gia Long has a deep understanding of technical requirements, organizer regulations, and effective space optimization strategies to help your booth stand out among hundreds of competitors.

From creative 3D booth design to turnkey construction and on-site execution, Gia Long supports businesses at every stage—from initial planning to the official opening day of the exhibition. Below are some examples of projects Gia Long has implemented at specialized exhibitions:

Asked Questions about the Da Nang Food & Drink Show 2026

Is there an entrance fee for the Da Nang Food & Drink Show 2026?

There is no entrance fee for visitors, however, prior registration is required so that the organizers can make arrangements.

Should small businesses and F&B startups attend?

Absolutely. The Da Nang Food & Drink Show 2026 is a suitable environment for F&B startups to test their products with real customers, find their first distributors, and build brand recognition at a more reasonable cost compared to nationwide exhibitions.

Can I set up a booth online?

Booth registration is usually done by contacting Asia Company directly via email or phone to ensure that the advice meets your needs. Some preliminary information may be provided through the organizer’s website or fan page.

Is this event held annually in Da Nang?

The Food & Drink Show in Da Nang is a regularly held event aimed at facilitating business networking for the F&B sector in Central Vietnam. However, the specific schedule for each year must be confirmed by the official organizer, Asia Company.

The Da Nang Food & Drink Show 2026 presents a valuable opportunity for F&B businesses to establish a strong presence in Central Vietnam’s fast-growing market, where the accommodation and food service industry is projected to reach 60 trillion VND in revenue. From connecting with distribution partners and updating technology to strengthening brand awareness, each day at the exhibition can generate real, measurable business value.

If your business is planning to participate and is looking for a professional booth construction partner, contact Gia Long today to receive an exhibition booth design quotation at the earliest and get expert consultation tailored to your needs.

Read more: Vietbuild Da Nang 2026 – Booth Construction Vietbuild Da Nang