Beautycare Expo 2026 is a beauty industry exhibition organized to support and nurture national brands, as well as introduce reputable international brands to the Vietnamese beauty market. Investing in an impressive booth will increase opportunities for networking and investment cooperation with businesses in the industry. To help businesses gain a comprehensive understanding and prepare best for this event, the following is a detailed article on all aspects of the exhibition.
Beautycare Expo where the beauty business develops
Recognize industry growth opportunities and events in beauty industry exhibitions In turn, the Government has also created the most favorable conditions for businesses producing and trading cosmetics in Vietnam since 2016. Since then, the Vietnamese beauty market has exploded strongly.
Receiving support from the Government, prestigious and quality activities in the beauty industry are taking place more and more. Special mention must be made to Beautycare Expo 2026 – International Exhibition of Beauty Products, Technology, and Services, an exhibition that fully converges the necessary business elements for a manufacturing business.
Participating in the exhibition Beautycare Expo Vietnam 2026 is an opportunity for your business to connect directly with thousands of potential customers right at the exhibition. They are people from more than 15 countries and regions around the world such as the Netherlands, Germany, Korea, Japan, Taiwan, China,…. supporting exhibitors to expand relationships and trade cooperation opportunities with leading businesses around the world.

Information to know when participating in Beautycare Expo
Dates: April 16-18, 2026.
Opening Hours: 9:00 AM to 5:00 PM daily.
Location: I.C.E International Exhibition Center (ICE).

Learn more about other beauty industry exhibitions: Vietnam Beautycare Plus 2026
Scale and Impact on the Beauty Industry
In 2026, Beautycare Expo Hanoi is expected to achieve impressive figures in terms of scale. With over 300 exhibitors from more than 10 countries and territories such as South Korea, Japan, China, Taiwan, and Southeast Asian countries, the exhibition promises to bring an unprecedented diversity of beauty cultures.
The total exhibition area is estimated at approximately 5,000 m², divided into several specialized areas to optimize the customer experience. The event is expected to attract around 5,000 industry visitors, including spa owners, dermatologists, cosmetic distributors, and investors seeking opportunities in this multi-million dollar industry.
Display industry: At the exhibition event Beautycare Expo Products will be displayed in the following categories:
- Beauty salons and equipment used for cosmetic purposes
- Accessories for beauty spas, hair salons, tattoo salons, nail salons…
- Cosmetics along with other personal care products
- Perfume
- Hair products and hair care products.
- Health care and monitoring equipment and machines such as blood sugar, blood pressure machines,…
- Nails and accessories
- Health products with natural extracts
- Cosmetic tattooing, tools and accessories
- Cosmetic teeth and accessories
- Packaging and lines for packaging and packaging production
- Raw materials
- Equipment, machinery, and furniture for hospitals, beauty salons, salons…
The benefits that Beautycare Expo brings to participating businesses
- Realizing the strong development of the beauty industry in the Vietnamese consumer market, the International Exhibition on Beauty Products, Technology and Services in Vietnam – Beautycare Expo was officially born. The exhibition is organized to introduce the latest products and services in the industry. Promote and find new solutions for participating businesses.
- Exhibitions create the most favorable conditions for specialized businesses to approach more directly with potential customers. Improve efficiency when using new technology products and services produced by enterprises.
- Beautycare Expo will hold seminars, meetings and exchanges with longtime experts. From there, find a direction for businesses in the beauty market, and penetrate the international market to find the most advanced technologies in the world.
- At the Beautycare Expo, it will be much easier for businesses to find affiliate partners to develop together sustainably in the future. In order to increase the opportunities for an association, it is necessary to construct the most eye-catching and professional Beautycare Expo exhibition booth.
- It is a favorable condition for large corporations and professional partners to meet, learn together, share experiences, and learn how to manage businesses. To accumulate knowledge, self-improvement, and development orientation of the company in the future.
- Finally, this is a place for training units to find talented human resources in the industry, in addition to widely promoting their brands to visitors, and updating the most useful news in the beauty industry. Contribute to bringing beautiful and impressive exhibition booth design in the eyes of viewers.

Booth Rental Costs and Technical Regulations
Understanding the published price list (Public Rate) is essential for both exhibitors and construction companies to create accurate financial plans. Costs at Beautycare Expo Hanoi 2026 are clearly divided based on the level of booth completion and its location within the overall layout. This allows businesses flexible choices depending on their budget and communication goals.
Raw Space Rental Options
This is the “golden” segment for businesses wanting to establish their brand position through unique and distinctive booth designs. At a price of approximately VND 9,075,000/m² (equivalent to USD 363/m²), exhibitors will only receive an empty space. This is a great opportunity for booth construction companies to showcase their creativity, from wall construction and flooring to decorating with brand identity systems. However, exhibitors should be aware of the management and construction fees incurred by the building management.
Standard and Premium Booths
For small and medium-sized businesses or those wanting to optimize preparation time, a standard booth at VND 10,325,000/m² (USD 413/m²) is a safe choice. This booth usually includes partitions, carpet, company name on the front panel, one table, two chairs, and power outlets. A more premium option, the Better Stand/Premium booth at VND 11,200,000/m² (USD 448/m²), offers aesthetic and material upgrades, making the brand look more professional even without hiring a dedicated designer.
Additional Fees for Prime Corner Locations
Booth location greatly influences visitor traffic. Locations with multiple open sides (corner locations) tend to attract more attention and create a more spacious feel. The additional fees are clearly defined: a 2-sided open booth (1 corner) adds VND 4,125,000, a 3-sided open booth (2 corners) adds VND 8,250,000, and a 4-sided open booth (usually the central island booth) adds VND 16,500,000. This is a worthwhile investment if businesses want to maximize their presence at the exhibition.

Gia Long – Package design and construction company
When you participate in the exhibitionbeauty industry You can choose a full design and construction service from Gia Long. All integrated exhibition booth designing Beautycare Expo and complete construction, maximum cost savings for your business. Besides, we also rent furniture displayed at the booth, whatever customers need we will try to meet in the best way.
A booth contractor with more than 20 years of experience in the industry, with rich design and construction experience. Together with a team of professional staff, we will bring customers the most satisfaction. Please contact us now for support for the stand booth design professional.
>> See more: VIAF Binh Duong 2023 – VIAF exhibition booth design

